A candidate’s family members and friends created the foundation of a campaign. Membership in social, civic, and religious organizations also offered access to would-be constituents and potential forums for political speechmaking. Perhaps most crucial was securing the backing of small-town political power brokers—figures who could use their influence to mobilize and deliver votes in small, rural counties. Bill Burson, pictured sitting above, traveled across the state with his family in a station wagon during his 1970 state treasurer campaign.
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